Digital Marketing

Content Marketing:

Methodology: Content marketing focuses on creating valuable, relevant, and engaging content to attract and retain a target audience. Our methodology includes content strategy, creation, distribution, and performance analysis.

Guidelines: We follow content quality guidelines and ensure content is user-centric, informative, and up-to-date.

Paid Advertising (PPC):

Methodology: Pay-Per-Click advertising involves creating and managing paid campaigns on platforms like Google Ads and social media. Our methodology includes keyword research, ad creation, bid management, and performance tracking.

Guidelines: We adhere to platform-specific advertising policies and best practices to optimize ad campaigns.

Social Media Marketing:

Methodology: Social media marketing involves creating and sharing content on social platforms to engage with the audience. Our methodology includes social media strategy, content creation, community management, and analytics.

Guidelines: We align our strategies with each platform's terms of service and community guidelines to maintain a positive brand presence.

Email Marketing:

Methodology: Email marketing involves creating and sending targeted emails to a subscriber list. Our methodology includes email list management, content creation, A/B testing, and performance analysis.

Guidelines: We adhere to email marketing regulations, such as CAN-SPAM Act compliance, to ensure opt-in and unsubscribe options.

Influencer Marketing:

Methodology: Influencer marketing leverages influential individuals to promote products or services. Our methodology includes influencer identification, outreach, campaign management, and performance measurement.

Guidelines: We ensure transparency and authenticity in influencer partnerships, following industry guidelines.

Analytics and Reporting:

Methodology: Data-driven decision-making is central to our approach. We use analytics tools to track key performance indicators (KPIs), analyze results, and make informed adjustments to campaigns.

Guidelines: We respect user privacy and comply with data protection regulations when collecting and analyzing data.

Mobile App Marketing:

Methodology: For mobile applications, we employ app store optimization (ASO), mobile advertising, and user engagement strategies to boost app downloads and user retention.

Guidelines: We follow app store guidelines for optimization and advertising, such as those provided by Apple and Google.

Game Promotion:

Methodology: To promote games, we utilize a combination of app store optimization, social media marketing, influencer collaborations, and paid advertising campaigns tailored to the gaming audience.

Guidelines: We ensure compliance with app store policies and guidelines for game promotion.

Blockchain and Metaverse Marketing:

Methodology: We leverage blockchain and metaverse technologies to enhance marketing strategies, including non-fungible token (NFT) campaigns and virtual reality experiences.

Guidelines: We stay updated with emerging regulations in the blockchain and metaverse space to ensure compliance.

At BLW TECH, we customize our digital marketing strategies to align with your specific goals and target audience. We prioritize transparency, ethical practices, and continuous optimization to achieve the best results for our global clients.